"We are a business-to-business media company that’s more than 90 years old, and we’ve been publishing magazines that entire time,” says Bob Wisniewski, Trade Press Media Group, Inc.’s president, CEO and owner. "We were looking for new ways to enable our customers to grow, not just through advertising in our magazines but in a live, face-to-face format. A concept I had for a trade show had been percolating for years. ROC had the expertise we needed."